How to Make Money on Tik Tok – 7 Best Ways in 2025

Updated On:

With approximately 1 billion users, TikTok is a social network that offers endless possibilities.

Today, TikTok is one of the most influential social media platforms where users can sing, dance, lip-sync, act, raise awareness about various issues, and ultimately begin earning money.


With a market of 1 billion creators, TikTok is a gold mine for content creators. You can easily earn money if you respect TikTok guidelines and make viral content.

How To Earn Money on TikTok?

1. Pick the niche, research your follower’s habits, create content they like, and when you gather enough followers, reach out to companies about promoting their brands
2. Register on TikTok Creator Marketplace and collaborate with brand owners on sponsored content
3. Turn your account into a business one and sell goods under your name
4. Build your profile with enough followers and sell it to the highest bidder
5. Ask your followers for donation
6. Apply for the role of TikTok creators’ manager
7. Become a TikTok adviser/social media manager


One can earn a substantial income through the various opportunities available on this social media platform.

As a result, popular content creators are seeking the most effective ways to monetize their videos and followers.

We will show you ways to make money on TikTok.

Why Is the TikTok App So Powerful?

First of all, TikTok has been downloaded approximately 3 billion times and has 1 billion active users.

We can view TikTok as a vast market that showcases various people, brands, and opportunities.

Secondly, this social media platform provides you with something that no other social network can, thanks to TikTok’s renowned and unique algorithm.

Unlike Instagram, where your stories vanish after 24 hours, TikTok videos or stories remain available, and you can never predict when the algorithm will highlight them.

Specifically, you can upload videos, but thanks to the TikTok algorithm, you never know when your videos’ popularity will suddenly increase.

It is quite likely that you will need to wait a few months or even a year for it to occur.

But when it happens… Oh boy.

First, your views will increase, followed by a rise in followers, and ultimately, business opportunities will emerge.

How to Make Money on TikTok

Although TikTok does not provide direct payments for content creation, there are ways in which the platform supports its most creative content creators financially.

TikTok has a fund known as the “Creator Fund.” However, we will discuss it later.

When you create your TikTok account, be prepared to invest some effort into organizing it effectively.

TikTok organization

First, plan what you will do and the type of content you will post.

It is beneficial to base your content on trending hashtags and categories. Furthermore, if you can combine your interests with what is popular among TikTok users, success is assured.

Secondly, keep in mind that TikTok is a social media platform designed for enjoyment.

Therefore, if you aspire to be one of the TikTok influencers, you must produce fresh and engaging content for your devoted fans daily.

Ultimately, regardless of how much money you might earn, do not compromise.

For instance, avoid promoting products that you would not personally use or recommend to others.

After applying the aforementioned advice, you will find it much easier to utilize some of these methods and earn money from TikTok:

1. Become an Influencer

If you invest significant effort and time in creating content, the results will follow.

All TikTok creators and famous TikTok stars started as regular followers or users with little to no influence.

However, thanks to hard work and innovations, success has eventually come.

As mentioned earlier, if you organize your channel effectively and cultivate a loyal target audience, you can attract the attention of various brands that may offer you the opportunity to create exclusive content for them.

Furthermore, the number of followers you have and the brand deals you have secured will grant you some influence on TikTok, ensuring that your opinions are respected.

Therefore, as you can see, being an influencer makes you an excellent fit for influencer marketing agreements and the promotion of brands’ merchandise.

2. Earn money through TikTok sponsored posts

As mentioned above, TikTok is a platform where many brands seek to promote their products.

Therefore, after a while, if your videos are engaging and your follower count is increasing, some brands may approach you with proposals to create sponsored content.

The brand representatives may request that you mention or describe their products in some of your videos, and in exchange, they will compensate you with a specific amount of money.

Alternatively, you may also reach out to brands and inquire if they are interested in collaborating.

The collaboration with brands may depend on the number of followers you have.

sponsored posts on tiktok

The more popular you are, the more money you will earn.

If you are at least 18 years old, have over 100K followers, and have received at least 100K likes in the past 28 days, we recommend the TikTok Creator Marketplace.

TikTok Creator Marketplace is a platform that allows brands to easily reach out to you and propose collaborations.

However, keep in mind that initially, you will need to work with and create sponsored content for smaller brands.

Therefore, the fees will not be as high as you might expect, but that is something you need to be prepared for.

3. Sell Products Under Your Own Brand

The second method closely resembles the first one.

The primary distinction is that you sell your own products.

Let’s assume you have approximately 100k followers and that your TikTok videos consistently rank among the most popular.

The next step is, of course, to establish your brand.

To make money, you need to convert your regular TikTok account into a business account to take advantage of its features.

Specifically, with a business account, you can include a link to your online shop or website in your TikTok bio.

Therefore, whenever someone clicks on your links, you can earn real money from Google ads, and your visitors may also purchase some of your products.

If you choose to make money by selling your own products, we recommend that you occasionally post content related to your brand.

For instance, if you have established your makeup brand, create videos about fashion and makeup, and upload them to your TikTok channel.

You can also invest some money to make your videos part of sponsored posts, which will be shown more frequently to your target audience.

Thanks to the TikTok ads service, sponsoring your posts has never been easier.

Another beneficial approach would be to establish influencer marketing partnerships with other TikTok creators to promote your products.

Some of those creators may be your friends, allowing you to avoid paying for an advertisement.

Additionally, if you do not have an account, consider creating one on other platforms like Instagram or Facebook to enhance the profitability of your business.

4. Sell your TikTok profile once you have gained enough followers

This is an excellent way to earn money on TikTok, as some businesses or individuals lack the time to develop their own accounts.

As a result, they are inclined to purchase accounts and ultimately utilize them for advertising and selling merchandise.

As we all know, developing a TikTok profile requires both time and energy.

It is quite challenging because people tend to seek accounts that have an active follower base and some prior content.

Therefore, a TikTok user and creator looking to sell their account should understand that themed accounts are significantly easier to sell.

sell TikTok account

It would be helpful if you could create several accounts on various topics with different account settings.

For example, one may focus on unboxing, another on fascinating landscapes and geographical facts, and the third on fashion.

However, you need to pay equal attention to each of them, and you must consistently post short videos on every account.

If you choose to create a personal account, regardless of how many followers it has, selling it would be more difficult.

Consider the niche of your account, invest some effort into it, and you can sell it after a while.

5. Collect Donations and Earn Money on TikTok

This is essentially a built-in feature that allows you to monetize TikTok coins.

Let us explain how TikTok coins function.

A user visits his profile to purchase coins. One hundred coins are priced at $1.39.

One can purchase many of them for a small amount. Then, one waits for their favorite streamers to go live on TikTok.

When they go live, if he or she enjoys their content, one can send “virtual gifts” to reward them by sending coins.

Now you may wonder what the streamers do with all those coins.

When they receive coins, they can convert them into TikTok diamonds, and then exchange those diamonds for real money.

The money is directly deposited into the PayPal account linked to the TikTok profile.

Be aware that the weekly withdrawal limit is $1,000, and the minimum withdrawal amount is $100.

However, keep in mind that not all TikTok users have the ability to live stream and earn money on TikTok in this manner.

Only TikTok profiles with a significant number of followers and consistent content creators can utilize this feature.

Other platforms similar to TikTok, such as Douyin, provide additional intriguing opportunities for generating income.

Specifically, Douyin users can stream and organize auctions to sell various goods.

Viewers can participate in the auction and buy what they desire.

Since Douyin is TikTok’s predecessor, their content is quite similar, and both platforms are owned by the same company, we believe users can expect this feature to be integrated into TikTok very soon.

6. Become a Manager for TikTok Creators

TikTok creators frequently lack sufficient time to engage with platforms like the TikTok creator marketplace.

As a result, they may overlook potential opportunities to earn money from TikTok.

To prevent this, TikTok creators frequently hire someone to serve as a middleman between an influencer and a brand, and they compensate them handsomely for that service.

A middleman’s role is to:

  • Find brands that match influencer’s personality and public image
  • Negotiate with brands on the influencer’s behalf
  • Offer useful advice from time to time
  • Look for alternative ways to improve the cooperation between influencers and brands

If you are resourceful and capable, apply for that role.

Moreover, this presents a great opportunity for you to earn money from TikTok without being an active user of the TikTok community.

7. Become an Adviser

There is a continuous competition on social media.

Individuals and companies are competing with one another for the top position on social media platforms.

Due to the aforementioned situation, users and companies require guidance on how to outperform their competition and become the most popular.

That is where advisers or their “influencer agency” come into play and profit on TikTok.

If you are a successful TikToker with millions of followers, whose fans feel valued, and who consistently organizes successful influencer campaigns, you are the ideal candidate for the job.

Specifically, celebrities and wealthy companies may reach out to you to become their “TikTok consultant.”

This means they will compensate you for developing a strategy to increase their views, likes, and shares on TikTok.

At times, you will also manage their accounts on other social networks, such as Instagram or Facebook.

TikTok’s Creator Fund

Social media networks frequently aim to enhance the skills of their talented members.

As a result, individuals from TikTok have chosen to create a creator fund.

The TikTok Creator Fund aims to support and reward committed content creators.

Individuals eligible to apply for the TikTok creator fund:

  • Are based in the US, UK, Germany, France, Spain, or Italy.
  • Are 18 years old or older
  • Have a minimum of 10,000 followers
  • Have a minimum of 100,000 video views in the last 30 days
  • Have an account that fits with TikTok Community Guidelines and ToS

If you determine that you are eligible to apply for the funds, please do so through your creator/pro account.

Certainly, those with the most followers on TikTok will earn the most.

For instance, individuals with millions of followers can earn over a million dollars annually.

Conversely, some accounts with thousands of followers may generate a few hundred thousand dollars annually.

As we know, TikTok demands a lot, but it has demonstrated a strong understanding of the creators’ efforts and has established this system to assist users in consistently uploading high-quality videos.

Conclusion

TikTok is similar to other social media platforms; it is an excellent way to connect with diverse individuals and trends from across the globe.

Given the vast number of people using TikTok and its various creator tools, it is possible to create an excellent video and earn a substantial income from it.

In our text, we have outlined several income streams, hoping that one of these revenue sources will be suitable for you.

In conclusion, we wish you the best of luck and look forward to your story becoming one of those legendary success tales!

newsletter subscription

Download FREE Twitch Growth Book + 2 Emoji Packs

Join the crew and download anything you like from our resource center.

author on the blog

Stefan Mitrovic

Stefan is a long-time content creator and one of the Stream Mentor's co-founders. He's a tech geek and a Dota 2 player (not even a good one) who wanted to help others become professional streamers and earn from the comfort of their home.