PewDiePie Net Worth – How Much Does PewDiePie Earn?

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PewDiePie
Full name: Felix Arvid Ulf KjellbergEducation: Göteborgs Högre Samskola
Date of birth: October 24, 1989Height: 6′ 0″ / 183 cm
Place of birth: Gothenburg, SwedenWeight: 165 lb / 75 kg
Current residence: JapanEstimated net worth: $50 million


PewDiePie is recognized as a Swedish YouTuber and is among the most viewed on the platform.

His most popular content consists of the Let’s Play videos he creates featuring a variety of video games.

In addition, he creates numerous comedy videos and shows.

Whenever people think of gaming videos, they typically associate his name with that segment of YouTube, which is not surprising given that he has the most subscribers on the platform.

PewDiePie Net Worth

PewDiePie’s net worth is estimated to be between $40 million and $55 million, which is reasonable given the length of his career and the size of his channel.

Of course, PewDiePie’s total net worth is not something we can determine precisely. However, these are the estimated approximations based on the potential size of his CPM, as well as the various income streams he has and how much PewDiePie earns.

It is also estimated that PewDiePie’s monthly income exceeds $400K.

Over the years, he has uploaded more than 4,300 YouTube videos, and not all of them are gaming videos; he also shares many vlogs, which attract a significant number of views. Therefore, these figures certainly contribute to his overall earnings.

It is also commendable to recognize that he achieved this net worth entirely on his own, starting from nothing and building his career into what it is today.

PewDiePie’s Sources of Income

Although the PewDiePie YouTube channel is the first thing that comes to mind, being the most subscribed channel, it is far from the only source of income for this Swedish YouTuber.

In addition to his YouTube account, where he posts videos of himself playing video games, he also streams exclusively on YouTube.

PewDiePie YouTube

pewdiepie youtube

Over the years, PewDiePie has posted more than 4,300 videos on his YouTube channel, and he also streams exclusively on YouTube.

Given that he receives many views on his channel and likely earns a substantial amount from ad revenue, he wouldn’t need to pursue any other activities or even create a single sponsored video.

He had his own YouTube Red show, so it’s fair to say that he worked on many of his primary projects with YouTube.

This initially led him to sign a deal with MCN Machinima, but he later transitioned to Maker Studios.

Brand Promotions

PewDiePie, recognized as the most subscribed channel on YouTube, has had numerous opportunities for various brand sponsorships.

The first was for the Legendary Pictures film As Above, So Below, and a year later, he partnered with Mountain Dew.

However, although he had many sponsorship options available, he primarily chose to avoid them, stating that he was earning more than enough from his videos alone.

In 2019, he began collaborating with G Fuel, a well-known energy drink favored by gamers.

PewDiePie’s Own Games

PewDiePie eventually reached the point where he released his own video games.

In 2015, he released PewDiePie: Legend of the Brofist in collaboration with a Canadian game developer named Outerminds. This app was available for both iOS and Android.

In 2016, he released another game titled PewDiePie’s Tuber Simulator, which quickly achieved significant success.

After that, the developer of the popular Goat Simulator sought to collaborate with PewDiePie to work on his new game, Animal Super Squad.

This did happen, and PewDiePie, due to his internet connectivity and experience, was able to offer him a great deal of advice and feedback.

Although he did not obtain a technology management degree, he succeeded in the video game industry, amassing video views and likely becoming the wealthiest YouTuber today.

Following this escapade, PewDiePie released two additional games in 2019. The first was titled PewDiePie’s Pixelings, and the second was Poopdie.

It may not be surprising that the second one was rejected from the App Store, preventing the entire world from enjoying it.

The rationale for this was “crude imagery and sound effects that may repulse users.”

However, while PewDiePie lost the ability to have it on iOS devices, the game remained available and functioned without issues on Android.

Books

There was a time on the YouTube scene when every popular YouTuber released a book, and PewDiePie was, unsurprisingly, among them.

This isn’t surprising, as the total number of subscribers on his main channel would be of great interest to all publishers.

The book, titled This Book Loves You, serves as a parody of self-help literature. It is a collection of anti-proverbs, each accompanied by a fitting visual.

Naturally, due to his multi-channel network and the number of video views, the book became a major success, ultimately reaching number one on The New York Times Best Seller list.

Clothing Line

tsuki clothing

Another business venture that PewDiePie pursued was with his wife, Marzia.

They launched a unisex clothing line named Tsuki.

When Did PewDiePie Begin Streaming?

PewDiePie began playing video games as a young child due to being bullied in school for his height.

His passion for playing video games inspired him to consider creating games himself one day; however, he ultimately decided against it after recognizing the challenges of that path.

Finally, after years of playing World of Warcraft alone, he decided to create a gaming channel in 2010, which led to the establishment of his first YouTube channel.

He recorded himself at home playing video games, and since his parents did not recognize the potential for a career in simply playing games, he dropped out of college to pursue his YouTube career.

Before he reached a million subscribers and soon became one of the richest YouTubers, his early videos did not generate much income for him.

However, in June 2012, he gained significant attention due to the reaction montages he created at that time.

He believes that one of the primary reasons people subscribed to his Let’s Plays channel is that he didn’t concentrate on just one game; instead, he played a variety of games, ranging from Hot Wheels to even horror games.

Following all that success, he became a popular YouTuber and is now recognized as the highest-earning YouTuber.

PewDiePie’s Personal Life

One of the primary interests of the 100 million subscribers and the general media is understanding what PewDiePie’s emotional life is like.

PewDiePie has been in a relationship with Marzia Bisognin since 2011, and they officially married in 2019.

After living in Brighton and Hove in the UK, they moved to Japan in 2022 and now hold a 5-year business visa.

It is also well-known that Pewdiepie dropped out of Chalmers University of Technology to pursue his career on YouTube.

Additionally, it is important to note that although he primarily describes himself as apolitical, his beliefs fall somewhere between the left and right wings.

He is also an agnostic atheist.

Another point he frequently mentions in his videos and content is that he is a pescetarian, a lifestyle he chose for various reasons.

In a podcast interview with Cold Ones, he discussed his mental health and revealed that he once struggled with a whiskey addiction; fortunately, those days are now behind him.

PewDiePie has also received numerous awards, including the Teen Choice Awards.

PewDiePie is a significant philanthropist; he has donated a substantial portion of his earnings to the World Wildlife Fund, raised funds for St. Jude Children’s Research Hospital, and contributed to Charity: Water.

In 2014, he raised funds for the Save the Children organization and also contributed to fundraising for RED.

In 2018, he organized a fundraiser for Child Rights and You, and in 2019, he collaborated with actor Jack Black for a fundraiser benefiting the National Alliance on Mental Illness (NAMI).

He raised funds and donated to various organizations in addition to these, including Team Trees, the Sentencing Project, Red Nose Day, Papyrus, Movember, the Blue Ocean Foundation, Winston’s Wish, and Save the Children Lebanon.

FAQ

How much is PewDiePie worth?

It’s estimated that PewDiePie’s net worth counts anywhere between $40 and $55 million, but he also has a lot of valuable assets besides that.

How much is PewDiePie salary?

It’s estimated that PewDiePie earns over $400,000 each month, but this usually depends on the amount of content he’s putting out, as well as how many different projects he’s working on.

How much does PewDiePie make a day?

Having in mind how much he earns each month, he earns at least somewhere around $12000 each day, but the number is likely much bigger than that.

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author on the blog

Stefan Mitrovic

Stefan is a long-time content creator and one of the Stream Mentor's co-founders. He's a tech geek and a Dota 2 player (not even a good one) who wanted to help others become professional streamers and earn from the comfort of their home.