Once you have built a loyal audience on TikTok, you will certainly be seeking additional ways to connect with them and expand your community.
A TikTok live stream is the ideal method because TikTok live videos are typically very popular, and you can utilize some of the fantastic live features simultaneously.
How To Go Live On TikTok In 5 Easy Steps
- Click on the “Create” icon
- Swipe to Live
- Pick an image
- Pick the title for your live stream
- Tap the “GO Live” button
Tips For Perfect Tik Tok Live
- Keep the length of the video between 25 and 30 minutes
- Schedule your live video when your audience is the most active
- Publish as much content as you can
- Have quality background and lighting
- Take care of high-quality sound
- A good internet connection is a must
- Don’t go live unless you didn’t plan all your steps ahead
- Keep control over the comments and reactions
Sometimes, a live stream can be even more popular than your TikTok videos. If you want to have a successful stream and start going live on TikTok regularly, here’s how you can do it.
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How To Go Live On TikTok?
Creating a live stream is likely the simplest way for any TikTok user or creator to connect with their followers, and your live broadcast may even attract more people to your profile.
TikTok also enables you to raise funds for various charities during live streams, receive virtual gifts, and engage with your audience in any way you prefer.
To go live on TikTok, you must have a minimum of 1,000 followers on your TikTok profile and be at least 16 years old.
It is essential to adhere to the community guidelines during live streams; failing to do so may result in TikTok halting the streaming process.
To go live on TikTok, follow these steps:
When you click this button, you will go live on TikTok. If you want to access additional settings, you can mute viewers or add a special icon.
You will also have the ability to add moderators, switch between various effects, manage and filter comment sections, and create videos in collaboration with third parties.
When you go live on TikTok, you can receive various virtual gifts from your followers, which is a great way to demonstrate loyalty. At the end of the stream, you can exchange these gifts for real money.
You can also earn gift points and use them on various other websites, or you can submit a support ticket that may attract some sponsors to your account.
In general, you have complete control over the live stream, provided it adheres to the TikTok guidelines.
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What Are the Key Considerations When Going Live?
Although it may seem easy to go live on TikTok, many people overlook several important aspects to check or prepare before clicking the record button.
These are some of the most important factors to consider while streaming, as they are essential for creating a successful and engaging live video:
1. Duration of the live stream
The duration of your live stream is entirely up to you; however, in general, you should avoid making the stream too long or too short.
The ideal length for a TikTok live video is between 25 and 30 minutes, so you should plan your live stream accordingly.
2. Primetime
You can stream directly on TikTok whenever you want, but there are specific times of the day when your live sessions will attract the most attention.
It is advisable to schedule your live video when your audience is most active, whether that is in the afternoon or early morning.
In this way, your live stream will show up on their home screen as they scroll through the homepage, prompting them to tap on your live stream and start watching.
3. Stay Active
The key to achieving success on TikTok is to remain consistently active and publish as much content as possible, particularly in the early stages.
It will increase your visibility on other people’s homepages, and when they notice that you are going live, they will certainly give you a chance to see what you have to offer.
The TikTok app benefits those who are active and engage in conversations with other TikTok users daily, so never underestimate this.
4. Good Lighting
Similar to filming TikTok videos, you also need to pay attention to your background, lighting, and sound during your live streams.
Good and bright lighting will enhance the professionalism of your stream, keeping TikTok users engaged as they can clearly see what is happening.
If you lack a source of natural light or cannot find a stable position in it, you can always use a ring light or look for the ideal camera angle.
It will give your live videos a more serious appearance, allowing people to stay focused on you.
5. Sound
As you might expect, when going live on TikTok, it is essential to eliminate all background noise and create a quiet environment where your followers can hear you clearly.
Your environment and background are just as important, so ensure you go live only when you are confident that noise from the street or other people in the house will not be an issue.
If your audience cannot hear you, they will quickly lose interest, and your live streaming will result in a disaster.
6. Reliable Internet Connection
Without a reliable internet connection, you cannot have a successful TikTok live, regardless of how many effects you try to add or how much you invest in a video camera.
Once you click the live button, you will need a strong connection to maintain a high-quality stream, as the TikTok app is quite demanding.
Therefore, if you know you cannot fulfill this requirement, you should not click the Go Live button until you have resolved it.
7. Create a plan
Spending 20 or 30 minutes going live on TikTok is not a short duration, and you must plan carefully if you want it to be successful.
I recommend always selecting a specific theme and noting down talking points to avoid confusion or getting lost during the stream.
If you have decided to include a co-host in your video, you can add them by clicking on the three dots in the upper left corner and selecting the plus sign. However, ensure that you do not add someone unexpectedly.
When you plan to invite someone else to your stream, ensure they have their speech prepared as well; otherwise, the video may appear disorganized.
8. Keep your life safe
As a creator, you have full control over comments and reactions when you go live, so it is essential to manage the entire process and filter comments or ban individuals when necessary.
If you fail to do this, you risk being banned or shadow banned by TikTok itself. They do not consider the number of followers you have; if you do not adhere to the community guidelines, you will face consequences.
