All content creators who have joined TikTok with the goal of branding themselves and producing entertaining TikTok videos have many questions about this app.
What are the dimensions of TikTok videos, how can you edit a video in the easiest way, and what is the maximum video length?
As the methods for editing videos and their lengths continually evolve on TikTok, we have decided to create a dedicated article that focuses specifically on this aspect of the platform.
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How Long Are TikTok Videos?
Since the launch of TikTok, there has been constant talk about the possibility of adding new or expanded types of videos to the platform.
This social media platform was quite original in the beginning and gained fame and popularity primarily due to its short videos, which were never longer than 15 seconds.
However, when millions of people began joining the app and creating their own TikTok videos, they realized that adding longer videos could be a beneficial option, allowing for better self-expression.
When the platform was launched, users could upload only a short mobile-first video that could not exceed 15 seconds.
People typically used it to share short creative clips featuring life hacks or themselves singing along to music.
It was the kind of content that wasn’t available on platforms like YouTube because people wouldn’t feel comfortable sharing it with those they don’t know well.
To attract more viewers and enhance the appeal of this video format, they decided to implement the following changes.
Their videos began at 60 seconds long, enabling all TikTok users to engage in richer storytelling with a less stringent time limit.
With this expanded format, individuals feel encouraged to create various types of longer video content, allowing them to showcase a wide range of elements, including songs and ideas.
These short videos contributed to TikTok’s growing popularity, and users felt that 60 seconds was sufficient time for a variety of content.
For this reason, TikTok has evolved into a genuine social media platform where creators can share their work, thoughts, new music, or dance choreographies.
Before long, it became the destination where everyone sought to launch their careers, and today, we see millions of people joining TikTok to become influencers.
It has given all users slightly more space than they would have on YouTube, and it has also enabled them to begin earning from ads and sponsorships in a relatively straightforward manner.
The TikTok algorithm ensures that everyone’s posts are continuously showcased, giving all creators the opportunity to shine and achieve their moment of fame.
Certainly, you must create content that your followers want to see, as this is essential for success on all social media platforms.
People have been able to gain a lot from these 60-second videos, with many users sharing in-depth educational lesson plans, cooking demonstrations, and various types of knowledge and tutorials on the app.
Because the content is delivered in a brief and enjoyable manner, everyone can benefit from the app and learn from other users in a highly entertaining way.
What Is the Future of TikTok Videos?
However, it appears that the TikTok app will undergo another change in the future that will greatly benefit creators who want to showcase their skills and knowledge in the best possible way.
As announced, future TikTok videos will be limited to 3 minutes, which is considerably longer than the one-minute videos we previously enjoyed.
Every creative will be able to film videos of this length; however, initially, it will be tested and permitted only for larger profiles and TikTok influencers. If it proves successful for them, everyone on the app will certainly have access to it in the future.
Digital experts also assert that this may be the optimal length for ads, leading them to believe that the marketing sector will invest even more money into TikTok and the ads displayed on it.
This is clearly a sign that TikTok, as a social media platform, will expand in various areas in the future, attracting even more creative individuals who will share their hacks, tips, and engaging content with the world.
If this doesn’t appear to be the right choice for you, and you prefer not to accept this video length, that’s perfectly fine. Entertainment can still be kept brief, and no one will feel pressured to create lengthy content.
Your TikTok video can be of any length, but experts believe that shorter videos are more likely to be boosted consistently, as audiences tend to prefer them.
In the coming weeks, we may witness the consequences of this feature, and we will also observe whether there will be a shift in vertical video.
Some sources suggest that we might see a horizontal video feature on TikTok in the coming weeks; however, experts are uncertain about this, as it could negatively impact the app’s image.
Overall, TikTok will undoubtedly remain one of the most popular social media apps, and it will continue to attract more followers in the future.
However, whether these longer videos will have a positive impact remains to be seen and experienced once all TikTok users have access to them.
